Autoblog's Weekly PodcastEvery Monday between 5 and 10 pm EST, Autoblog launches an EventBox so visitors can ask questions in advance of their weekly podcast. At around 10 pm, Autoblog records their weekly podcast using the blog readers’ top questions. More recently, Autoblog opened the comments so users could answer other users’ questions. So, among the dozens of questions asked, at least 25% of questions are now addressed by other users; adding value, building community, and reducing staff workload. The result is that the number of viewed comments has doubled – significantly increasing the total user interaction and page views. Autoblog feels the EventBox has also increased its users’ devotion as they are now able to show off their own expertise. |
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AOL TV's Dancing With the Stars PollAOL TV's Dancing With the Stars poll truly demonstrates the power Voices Heard Media can providea site. Launched on September 19 for Season 13, this has been by far one of their most successful events to increase user engagement and build a community on their site. Loyal users keep coming back to vote for their favorite couples on this national phenomenon and drive more traffic back to the site to get their friends and family to vote up the couples they love most. AOL TV's Dancing With the Stars poll captures the spirit of engagement. |
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